Case study overview
Archangel: Brand Development
The unique brand story of Archangel is one steeped in love, hope and fate. Starting in war-torn Poland and continuing to this day '" a generation on in New Zealand '" it's about the inter-lace of relationships and destiny.
An antique European lace reflects this interwoven tale while embossed, over-glossed and pearlised print finishes highlight the densely textured quality of this incredible journey.
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