CentrePort Open Day 

This year, CentrePort opened the port to the community so they could come and see one of the city's most important facilities '" our job was to make sure Wellingtonians knew about it.

We developed an eyecatching look and feel based on CentrePort branding but specific to the event, so that the messages were reinforced wherever they caught people's eye.

Then we made sure that people had lots of opportunity to find out about it, developing flyers, billboards, and bus shelter and media advertising.

The end result was a highly successful day for the port with a greater turnout than ever before '" and many more Wellingtonians young and old who now know what CentrePort is all about.

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