Charlie's website 

Charlie's had a website when they first approached Fracture, but it was small and pretty rats. They wanted a site that would capture the fun, cheeky nature of their brand, show their passion for fresh juice, and provide all the info required of a public company.

We designed a big fruity Flash site with a mix of fresh colours and rough and ready content to immediately draw people in. A lot of work went into a depth of creative content, including animated features on all the products, videos, an innovative staff section and a fruit-juicing game.

We set up an awesome channel for customer communication and interaction through the regular Charlie's newsletter, and a pro-active programme of updates and regularly changing content has seen both visitor and subscriber numbers growing steadily since day one.

Fracture services:

Flash design, website development, creative direction, game development, email marketing

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