New Zealand Affordable Art Show 

The Affordable Art Show's vision is to get an original piece of New Zealand art into each New Zealand home and to help get the word out they enlisted the aid of doubleclique.

Doubleclique created a complete identity solution, from brand, a marketing campaign and website, to signage for guiding visitors around the event. The campaign had to stoke the interest of artists who might like to be a part of the show and attract potential buyers to the show on the day. We kept the look and feel as simple and striking as possible whilst retaining the intrinsic New Zealand flavour of the event.

We've also just completed a redesign of the original website, which resulted from a better understanding of the audience and user behaviour.

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