New Zealand Trade & Enterprise 

To build on the existing clean, green image and broaden understanding of New Zealand as an innovative, creative and technologically advanced nation.

Promoting trade to investors, buyers, migrants and associated media.

Provide a way to bring the New Zealand 'New Thinking' story to life.

To tell that story, and provide context and tools for New Zealand onshore and offshore Agencies.

Developed a range of conceptual and challenging images, guidelines and material to depict New Zealand 'New Thinking'. nnCreate an information pack including guidebook, inspirational material and supporting online library.

Gave them the means to tell and sell the New Zealand 'New Thinking' story to the world, and help raise global recognition of New Zealand's competitive edge.

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