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Design Partner

Contact

Julian Smith

Level 2
6 Leek St
Newmarket
Auckland
New Zealand

P +64 (0)9 520 0014
F +64 (0)9 522 2709
julian @brrltd.com

Website

www.brrltd.com

Current Clients

  • Auckland Chamber of Commerce
  • FIL New Zealand
  • Fisher & Paykel Healthcare
  • High Society
  • Holcim (New Zealand) Ltd
  • Life After Waste
  • Marlborough District Council
  • New Zealand Educated
  • Orca
  • Richmond New Zealand
  • Southland District Council
  • The Knowledge Gym

Brian R Richards Ltd

Leaders in profitable brand strategy and design.

BRR specialises in developing effective brand strategies for export brands, regional identities, small to medium-sized businesses and major corporates in Australasia, Asia and Europe.

The companies have been as diverse as Holcim, the world's largest cement company, to niche New Zealand businesses such as Orca, Icebreaker, Obo and Fisher & Paykel Healthcare.

With offices in New Zealand and Singapore, Brian Richards works with a talented team, who share the same passion for creating high-performing brands.

BRR offers a turnkey operation from vision distillation to market performance. We have a particular interest in the bottom line performance of brands, creating distinctive stories, award winning design and supportive internal and external cultures.

Core discipline:
Brand & design strategy

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Case Studies

Central Otago

The challenge for all location brands is distilling the...

Design Mobel

To lift the profile and value perceptions of the Design...

FIL New Zealand

FIL New Zealand manufactures and supply dairy hygiene &...

FirstLight

Firstlight is a completely new company specialising in high...

Fisher & Paykel Healthcare

Fisher & Paykell Healthcare is a fine example of a New...

High Society

BRR's challenge was to establish a new design-led...

Holcim Globally

Holcim is the world's largest cement producer operating in...

Holcim (New Zealand) Ltd

At the time of its rebranding to Holcim, Milburn was one of...

Icebreaker

Icebreaker pioneered a completely new category in...

IZONA - Fisher & Paykel Appliances

In an already crowded appliance market, BRR's challenge was...

Life After Waste

For most New Zealanders, sustainable actions surface in...

Marlborough District Council

Marlborough has a superb range of natural and manmade...

New Zealand Educated

The export education industry is marketed under the single...

Orca

Remarkably, it took only eight years for Orca proprietor...

Richmond New Zealand

As New Zealand's largest meat exporter, Richmond had made...

Southland District Council

At the time this project was undertaken, the perception of...

Te Puni Kokiri (The Ministry of Maori Development)

BRR's particular interest in national identity has seen it...

The Knowledge Gym

As 'Executive Knowledge', this company catered for business...

ZiwiPeak

Wilderness Foods Manufacturing Ltd is a small business in...

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Shortlist

When you find a design partner you like, you can shortlist them here to create a print-out or save for your next visit. Just use the 'add to shortlist' link which looks like this:

Case studies